University of Wolverhampton has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.
Course summary
The BA (Hons) Digital Marketing Management course aims to provide the student with an underpinning knowledge and understanding of business and how marketing theories and their strategic applications to organisations operating within a highly digitised and challenging global business environment can be applied. Through the use of a wide range of approaches and e-learning forums students will learn varied aspects of marketing principles essential to the work of marketing professionals including: marketing planning and strategy, digital marketing techniques, consumer behaviour, advertising, communication with customers, pricing, distribution, selling techniques, building relationships with stakeholders and researching markets. Throughout the course students will learn practical skills, including IT, numerical and communication skills, much of this will be underpinned by real life examples.
How to apply
31Jan
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
Please select a course option – you will then see the application code you need to use to apply for the course.
Points of entry
The following entry points are available for this course:
- Year 1
Entry requirements
Qualification requirements
UCAS Tariff - 96 points
A level - CCC
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) - MMM
Access to HE Diploma
Pearson BTEC Diploma (QCF) - DD
OCR Cambridge Technical Extended Diploma - MMM
T Level - P
English language requirements
As an EU or International applicant you will need to showcase your English language proficiency skills during your admissions process. The below qualifications are accepted for a number of courses, please be aware these scores are a guide on what is acceptable. http://wlv.ac.uk/english We have a suite of courses that require differing English language proficiency, these requirements are there to ensure that you have the correct ability to achieve your desired qualification with us. You will also need to check each individual course page for accuracy as our Professional, Statutory and Regulatory Bodies courses require specific English qualifications prior to entry.
English Language Requirements - EU and International Applicants
Student Outcomes
Operated by the Office for Students
Employment after 15 months (Most common jobs)
Go onto work and study
The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
If you are a UK student enrolling on a full-time Foundation Degree or a Bachelor degree programme at the University of Wolverhampton in 2023/4, your fee for this academic year will be £9,250. This is a yearly fee, and will increase with inflation in subsequent years (in line with the government’s fee requirements). If you are an English student studying your first higher education qualification, you can apply for a tuition fee loan from the Student Loans Company. You will not start repaying this loan until you leave the course and are earning over £25,000 a year. If you live in Scotland, Wales or Northern Ireland, you should apply to Student Finance Wales, Student Finance Northern Ireland, or SAAS. The loans and grants available to you will differ from those available from Student Finance England. More information about UK Fees please go to our website here - https://www.wlv.ac.uk/apply/funding-costs-fees-and-support/fees-and-costs/ and International: More information about International Fees please go to our website here - https://www.wlv.ac.uk/international/making-an-application/international-fees/
Provider information
University of Wolverhampton
Wulfruna Street
Wolverhampton
WV1 1LY