Digital Content Creation at Ravensbourne University London - UCAS

Course summary

This multi-disciplinary course will guide you through the whole digital content creation process, from idea generation, research into audiences and the market, digital content production and measuring the impact of the content produced. Successful content creation can be game changing for brands, enhancing their visibility and enabling them to connect with audiences worldwide. On this course in digital content creation, learn how to build long-term awareness and engagement. Become part of Ravensbourne’s creativity community, and learn the skills required to develop film and digital content to create powerful campaigns. Support business and marketing strategies for brands and companies and build solid entrepreneurial skills. Ravensbourne is a pioneer in the creative application of digital technologies. With access to our brand-new Institute for Creativity and Technology, you will learn the creative and conceptual skills required to produce digital content to create powerful campaigns. These can be used to support marketing strategies for brands of all sizes, as well as individuals who want to communicate their ideas to the public. By the end of the course, you will have built up an impressive portfolio of digital content creation skills and already have a wealth of experience working with clients. The modules on this BA (Hons) Digital Content Creation course enable you to gradually build your creative, conceptual and digital content skills and enable you to enhance your long-term career or future academic choices. You will always be encouraged to network and make contacts for the future, and there will be opportunities to work on live briefs for clients. You will develop your communication skills through pitches, and use industry-standard professional equipment and software to produce high-quality content.

Modules

Year 1 -Introduction to marketing and digital - laying the theoretical foundations of marketing. -Visual content production - creating photography and video content. -Professional life practice: skills analysis, goal setting, legal and ethical considerations in the digital world. -Promotion and communication design - introduction to graphic design and its relation to marketing. -SEO and creative content production - copywriting, podcasting, SEO, and website creation. -Professional life practice - industry news, portfolio creation, and working with clients. Year 2 -Social media marketing - a deeper dive into creating a strategy for social media. -UX and app prototyping - user research and basic app prototyping. -Professional life practice - networking and industry links: creating content for clients. -Visual storytelling - working with more advanced filming and editing, motion graphics, and basic animation. -Work placement - getting valuable experience by working in the industry. Year 3 -Live briefs - working on live briefs for clients to create content as well as briefs set by D&AD New Blood competition. -Professional life practice - creating final portfolios and getting ready for life beyond Ravensbourne, industry news, and networking. -Strategy, planning and creation - researching and planning a marketing campaign, and creating content that will engage an audience. -The future of the digital landscape- researching into the digital future.

Qualified teacher status (QTS)

To work as a teacher at a state school in England or Wales, you will need to achieve qualified teacher status (QTS). This is offered on this course for the following level:

  • Course does not award QTS

How to apply

Application codes

Course code:
P304
Institution code:
R06
Campus name:
Main Site
Campus code:
-

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

At Ravensbourne we take a transparent approach to admissions, as we want you to know exactly what you need to achieve in your exams to guarantee a place on the course. This doesn't mean our standards are lower, in fact the average UCAS tariff of our students is higher than some other universities in London, so you'll be joining a diverse community of creatives. We still think exams are important and look forward to hearing about your successes in the summer, but we place more importance on the work you will share with us as part of our interview and/or portfolio process.

Additional entry requirements

Portfolio

Please see our website for advice on how to prepare your portfolio and sketchbook or showreel : - https://www.ravensbourne.ac.uk/study-here/undergraduate/your-interview-and-portfolio/

Interview

You will be invited to a friendly online interview which you must pass in order to successfully gain entry to this programme.


English language requirements

TestGradeAdditional details
IELTS (Academic)5.5IELTS 5.5 overall with 5.5 in each subtest.
TOEFL (iBT)72TOEFL IBT with 72 points overall including minimum Reading 18, Listening 17, Speaking 20, Writing 17
PTE Academic42PTE Academic or SELT: 42 overall with minimum 42 in each subtest.
Trinity ISEPassTrinity College London - B2 SELT ISE II. Pass Overall with Pass in each component.

Please view our website for full English Language requirements and options. If you have any questions please email [email protected]

Ravensbourne English Language Requirements

https://www.ravensbourne.ac.uk/international-students/how-apply/english-language-requirements


Student Outcomes

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Channel Islands £9250 Year 1
EU £16500 Year 1
International £16500 Year 1

Additional fee information

*All fees shown are correct for 2021/22 academic year and are subject to change.
Digital Content Creation at Ravensbourne University London - UCAS