Falmouth University has participated in the Teaching Excellence Framework.These ratings were awarded in 2023, for four years.
Course summary
Pitching, hustling, scribbling, experimenting and – most of all – having a blast. From researching to writing and crafting to protesting, our Creative Advertising degree has an uncompromising emphasis on learning by doing. And it works. Our award-winning alumni network is helping to shape the creative landscape worldwide. You’ll find Falmouth's Creative Advertising graduates working in renowned ad agencies including DDB, Havas, Iris Worldwide, McCann Central, Ogilvy, Wieden+Kennedy and many more You will: Put together a portfolio of work that will help you stand out and showcase your ideas and strategic thinking Have the chance to interact directly with advertising agencies, learn how they operate and network with professionals Work with different creative partners and hone your own collaborative and teamworking skills Gain practical knowledge of how to establish a real business through a 12-week Dragons’ Den-style module, developed in collaboration with industry practitioners Work on real agency and client briefs including the opportunity to pitch ideas to creative directors at agencies such as Ogilvy UK, with the chance to win paid internships Creative Advertising BA(Hons) is accredited by the leading professional marketing body, The Chartered Institute of Marketing (CIM). This means students who successfully complete the full undergraduate degree are part-accredited for qualifications CIM offers professional marketing practitioners.
Modules
Through this career-focused Creative Advertising degree, we'll help you become an imaginative, enthusiastic and technologically literate advertising professional. You'll develop the knowledge, empathy and skills to operate as a creative problem-solver in collaborative teams, producing impactful and engaging advertisements. Year one: We'll explore brands, the fundamentals of marketing communications, and the essential techniques for creating an ad. You'll also familiarise yourself with different creative roles and departments in agencies. Taking on workshops, crits and studio-based activities, you'll learn art direction, copywriting, planning, pitching and creative problem-solving techniques, while our dedicated technician will help you develop your Adobe suite skills. Modules: Design and Art Direction Copywriting Creative Problem Solving Professional Practice Adland Strategy and Planning Year two: This year is all about applying your skills from Year one. You'll progress beyond ad creation to multimedia, multichannel campaigns and tackle fully-fledged briefs. You'll hone your collaborative skills by working in creative teams, and have the chance to complete a work placement or find an industry mentor to help with your career aspirations. Alongside this, you'll use theories to critically reflect on technology's impact on brands and consumers, and join industry debates and scholarly discussion through speculative work. Modules: Media Lab Campaign Creation Optional modules Consumer Behaviour Work Placement Brand Creation Year three: You'll begin to shape your professional and creative identity by immersing yourself in a series of live or self-initiated briefs. These include a final-year integrated marketing communications project accredited by the Chartered Institute of Marketing (CIM). You'll also develop your entrepreneurial skills to help you turn your ideas into business plans. Modules: Advanced Campaign Creation Final Year Project (CIM accredited) Start-up Final Portfolio The modules above are those being studied by our students, or proposed new ones. Programme structures and modules can change as part of our curriculum enhancement and review processes. If a certain module is important to you, please discuss it with the Course Leader.
Assessment method
Reflecting the industry, we encourage self-evaluation at the end of each project and support this via personal development plans. Assessment is based on a combination of: Portfolio work Individual and group projects Essays and critiques Presentations Final dissertation
How to apply
25Jan
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- N561
- Institution code:
- F33
- Campus name:
- Main Site
- Campus code:
- -
Points of entry
The following entry points are available for this course:
- Year 1
- Year 2
- Year 3
International applicants
If English is not your first language, you will need to demonstrate English language skills that are sufficiently developed for successful completion of your studies. We accept a range of recognised English language qualifications that are equivalent to the International English Language Testing System (IELTS) Academic minimum score of 6.0 overall, with a minimum of 5.5 in Reading, Writing, Speaking and Listening. Through the award of international scholarships, we aim to support academic enrichment by encouraging diversity and excellence at Falmouth. For details of our international scholarships, and how to apply for them, please visit our website at www.falmouth.ac.uk
Entry requirements
Qualification requirements
UCAS Tariff - 104 - 120 points
A level
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
Access to HE Diploma
Scottish Higher
AS
Pearson BTEC Level 3 National Diploma (first teaching from September 2016)
Pearson BTEC Level 3 National Foundation Diploma (first teaching from September 2016)
Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)
Pearson BTEC Level 3 National Certificate (first teaching from September 2016)
Scottish Advanced Higher
International Baccalaureate Diploma Programme - 24 points
Welsh Baccalaureate - Advanced Skills Challenge Certificate (first teaching September 2015)
Extended Project
Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)
Leaving Certificate - Ordinary Level (Ireland) (first awarded in 2017)
Cambridge International Pre-U Certificate - Principal
T Level - P - M
If you are able to demonstrate relevant, current, equivalent experience instead of formal qualifications, we encourage you to apply. Please contact our Applicant Services team before applying, for advice regarding your individual experience and eligibility. If you are an international applicant and require a Student visa to study in the UK, you must have a recognised English language test approved and vouched for by the University at the appropriate level. Our Applicant Services team can help you with any general questions you may have about study visas or suitable language tests. For more specific advice, we recommend you also consult UKCISA http://www.ukcisa.org.uk/
Additional entry requirements
Interview
Portfolio
English language requirements
| Test | Grade | Additional details |
|---|---|---|
| IELTS (Academic) | 6 | An (IELTS) Academic minimum score of 6.0 overall is required, with a minimum of 5.5 in Reading, Writing, Speaking and Listening |
| Trinity ISE | A minimum of Trinity ISE II with Distinction in all four components is required. | |
| Cambridge English Advanced | Level B2 | A minimum on the Cambridge English scale of 169 is required |
| PTE Academic | 55 | A minimum score in the Pearson Academic Test of English of 55 overall is required, with a minimum of 51 in all four components. |
If English is not your first language, you will need to demonstrate English language skills that are sufficiently developed for successful completion of your studies. We accept a range of recognised English language qualifications that are equivalent to the International English Language Testing System (IELTS) Academic minimum score of 6.0 overall, with a minimum of 5.5 in Reading, Writing, Speaking and Listening
English language support at Falmouth
https://www.falmouth.ac.uk/international/english-language-support
Student Outcomes
Operated by the Office for Students
There is no data available for this course. For further information visit the Discover Uni website.
Fees and funding
Tuition fees
No fee information has been provided for this course
Additional fee information
No additional fees or cost information has been supplied for this course, please contact the provider directly.
Provider information
Falmouth University
Woodlane
Falmouth
TR11 4RH