Course summary
The way football and sports fans consume media has meant the role of content creators and marketers have had to evolve, adapt, and in some instances merge It is now essential to understand digital viewing trends, social media audiences and how to plan engaging and effective digital media coverage for an ever demanding fan base. The MSc Football Communications & Digital Marketing degree programme is designed for graduates and industry practitioners with a keen interest in football and sport. The programme leverages contemporary themes from marketing, such as digital marketing, public relations, fan engagement and multimedia journalism, to enable students to evaluate the relationships between these areas. Those with a particular interest and experience relating to the marketing and communications industry are particularly suitable for this programme. No longer are fan bases constricted to the home country. International audiences are now a vital, and in some instances more important, base to tap into and engage with. Premier League football clubs are global brands within themselves, let alone their all-star cast of players. Social media videos and strong in-house story tellers help to promote the club and its merchandise.
How to apply
International applicants
We do not currently hold an international license, this means at this moment we are unable to accept international applications who require a Tier 4 Visa to study in the UK. If you already hold a visa that allows full time masters study in the UK and would like to submit an application, please send the relevant copies of any previous or current UK visas if you choose to study on campus and a color copy of a valid passport during the application process. As the UK has now left the EU, all applicants from outside the British Isles who do not hold a current British passport would also require a visa to study in the UK. Applicants who hold pre-settled or settled status are eligible to study with the Global Institute of Sport on campus. If you are still unsure whether you would need a visa to study in the UK please contact our Compliance team on [email protected]
Entry requirements
Undergraduate degree - minimum 2:2 (ideally a 2:1) or international equivalent Applicants with a 2:2 should have some experience of studying or working in business or sports related areas. English language qualifications: Applicants from non-majority English speaking countries will be asked for an English qualification which tests Speaking, Listening, Reading and Writing and will be asked to achieve an overall IELTS score of 6.5 (minimum of 6.0 in each section) or recognised equivalent If you are unsure whether you meet the entry criteria for this programme, or whether you require IELTS results, please email [email protected] with a copy of your most recent CV including nationality, visa status if applicable, and undergraduate degree transcripts. Candidates with a strong CV may qualify for a supplementary admissions interview to support their academic application.
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Sponsorship information
The Global Institute of Sport is proud to offer an extensive suite of scholarships to support outstanding students as they embark on their postgraduate study. From scholarships to aid our elite athletes, to attracting aspiring sports leaders, and scholarships which support inclusivity and diversity within the sporting industry, our scholarships are there to support students who want to make a meaningful difference to the future of the sporting world. More information can be found on our website.
Provider information
UCFB
University Campus of Football Business,
Wembley Stadium
Brent
HA9 0WS