Advertising and Brand Design at Ravensbourne University London - UCAS

Course summary

Do you want to explore how the design of communication can influence perception and change behaviour? On this advertising and brand design course, you will develop ideas for brand communication, social media content, marketing strategy, and explore interactive experience. Develop and refine your own practice through engagement with evolving industry practice and emerging technologies. Work with world renowned brands like Apple and take your place within one of the fastest growing sectors of the UK economy.

  • Branding & identity design
  • Copywriting & creative strategy
  • Campaign development
  • Social media content creation and strategy
  • Team-working & project management
  • Interaction design
Graduates from this course are ideally positioned to take their place within rapidly expanding areas of the creative industries. They work as creative directors, copywriters, digital designers, strategists, brand communicators, creative technologists and social media content creators.

Modules

Year 1 - Empower: The first year of the course is focused on the development of core skills and will help you understand key concepts & ideas related to Advertising & Branding. You will examine the historical context of the discipline, explore creative principles through an investigation of industry standard design processes and end the year with the creation of a full strategic campaign. Year 2 - Explore: In your second year, you will examine and challenge the conventions of your discipline and collaborate with other students in the department of Design Practice. You will choose from a selection of units designed to promote cross-disciplinary practice and examine emerging practice within our discipline such as Social Media content creation, audience participation and interaction & experience design. At the end of the year you will take part in a series of live projects with major clients such as WWE, Barclays, Shelter, MBNA Thames Clippers and Generator Hostels. Year 3 - Engage: Your third year provides an opportunity to personalise your practice and present your ideas to the world. You will write a dissertation and, with the support of your tutors, create a series of self-directed projects, giving you a opportunity to explore personal interests related to advertising and branding. In preparation for graduation, you will also collaborate with an industry partner and prepare a portfolio and the materials required to present your work professionally.

Assessment method

You will be continually assessed through preparation of written and project work. Assessment in the final year is through dissertation and portfolio.


How to apply

Application codes

Course code:
NW52
Institution code:
R06
Campus name:
Main Site
Campus code:
-

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements

At Ravensbourne we take a transparent approach to admissions, as we want you to know exactly what you need to achieve in your exams to guarantee a place on the course. This doesn't mean our standards are lower, in fact the average UCAS tariff of our students is higher than some other universities in London, so you'll be joining a diverse community of creatives. We still think exams are important and look forward to hearing about your successes in the summer, but we place more importance on the work you will share with us as part of our interview and/or portfolio process.

Additional entry requirements

Portfolio

Please see our website for advice on how to prepare your portfolio and sketchbook or showreel : - https://www.ravensbourne.ac.uk/study-here/undergraduate/your-interview-and-portfolio/

Interview

You will be invited to a friendly online interview which you must pass in order to successfully gain entry to this programme.


English language requirements

TestGradeAdditional details
IELTS (Academic)5.5IELTS 5.5 overall with 5.5 in each subtest.
TOEFL (iBT)72TOEFL IBT with 72 points overall including minimum Reading 18, Listening 17, Speaking 20, Writing 17
PTE Academic42PTE Academic or SELT: 42 overall with minimum 42 in each subtest.
Trinity ISEPassTrinity College London - B2 SELT ISE II. Pass Overall with Pass in each component.

Please view our website for full English Language requirements and options. If you have any questions please email [email protected]

Ravensbourne English Language Requirements

https://www.ravensbourne.ac.uk/international-students/how-apply/english-language-requirements


Student Outcomes

Operated by the Office for Students
100%
Employment after 15 months (Most common jobs)
100%
Go onto work and study

The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Channel Islands £9250 Year 1
Republic of Ireland £9250 Year 1
EU £16500 Year 1
International £16500 Year 1

Additional fee information

*All fees shown are correct for 2021/22 academic year and are subject to change.
Advertising and Brand Design at Ravensbourne University London - UCAS