Marketing at Sheffield Hallam University - UCAS

There are other course options available which may have a different vacancy status or entry requirements – view the full list of options

Course summary

Please check the Sheffield Hallam University website for the latest information. Course summary:

  • Benefit from a student-focused approach to learning.
  • Learn through critical thinking, problem solving and traditional methods.
  • Have the opportunity to work abroad – with the possibility of funding through the Erasmus+ programme (until 2023) or the Turing Scheme.
Develop an expert knowledge of applied marketing concepts and gain practical experience in the workplace. You’ll gain the skills you need to apply marketing principles and techniques to a range of business problems. How you learn: All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive. The approaches to learning and teaching on the course vary between modules. You’ll experience and engage with a variety of learning and teaching methods, enabling you to develop your knowledge, skills and expertise. You learn through:
  • lectures
  • seminars
  • problem solving exercises
  • case studies
  • self-managed studies
  • individual and group presentations
Applied learning - Work placements You’ll have the opportunity to arrange a year-long work placement in between your second and third years. This is typically 48 weeks long and gives you a real-world experience to prepare you for your future career. Due to our strong relationships with regional, national and international employers, we can help you secure a great placement opportunity and support you while you’re there. Previous students have gained placements at companies such as IBM, Adidas, Marks & Spencer and Disney. Live projects In the second year of the course you’ll undertake a comprehensive set of activities focused on employability, and in particular, work experience to prepare you for a year in industry. These will be a mixture of live client briefs and short placements. You can also pursue your own business initiative, subject to approval. Your work-experience projects will increase your knowledge, skills and attributes to prepare you for graduate-level employment. Networking opportunities We’re one of the few universities in the UK to have a student Marketing Society linked to the Chartered Institute of Marketing. This is a student learning community that complements and enhances your academic studies, and allows you to link up with local professionals. You’ll automatically be a member of the society, which also runs regular events with local and national employers.

Modules

Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances. You will be able to complete a placement year as part of this course. Year 1 - Compulsory modules Market And Digital Analysis Marketing Organisations And Society Marketing Research And Employability People And Organisations In Context Principles Of Marketing Elective modules Foreign Language Global Business Environment Year 2 - Compulsory modules Customer Psychology And Culture Integrated Marketing Communications Marketing Metrics Sales And Business Skills Strategic Approaches To Marketing Management Elective modules Foreign Language Language and Specialist Cultural Studies Service And Retail Marketing Year 3 - Optional modules Placement Year Final year - Compulsory modules Go-To-Market In The Digital Environment Marketing In A Global Context Marketing Innovation And Creativity Strategic Brand Management The Customer Experience Elective modules Communication Concepts For Marketers Foreign Language Relationship Marketing Management

Assessment method

Coursework Exams Practical

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

  • Chartered Institute of Marketing

How to apply

Application codes

Course code:
N500
Institution code:
S21
Campus name:
Main Site
Campus code:
-

Points of entry

The following entry points are available for this course:

  • Year 1

This course may be available at alternative locations, please check if other course options are available

Entry requirements

Qualification requirements

Please note the University will only admit students who are aged 18 at the point of enrolment.

Please click the following link to find out more about qualification requirements for this course

https://www.shu.ac.uk/courses/marketing/ba-honours-marketing/

Additional entry requirements

Other

Please note that the information provided on this web page relates to 2022 courses and is subject to change without notice by Sheffield Hallam University.


English language requirements

TestGradeAdditional details
IELTS (Academic)6If English is not your first language you need an IELTS score of 6.0 or above, with a minimum score of 5.5 in each skill.

https://www.shu.ac.uk/courses/marketing/ba-honours-marketing/

https://www.shu.ac.uk/courses/marketing/ba-honours-marketing/


Student Outcomes

Operated by the Office for Students

There is no data available for this course. For further information visit the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1
Channel Islands £9250 Year 1
Republic of Ireland £9250 Year 1
EU £15860 Year 1
International £15860 Year 1

Additional fee information

Our tuition fees for UK students starting full-time undergraduate study in 2024/2025 are regulated by the UK government and are yet to be confirmed. For an indication, our tuition fees for UK students starting full-time undergraduate study in 2023/2024 are £9,250 per year. During your placement year you will pay a reduced fee of £1,200. Our tuition fees for International/EU students starting full-time study in 2023/24 is £15,860 per year. During your placement year you will pay a reduced fee of £1,500-£2000. Please refer to our website for up-to-date information on costs and fees: https://www.shu.ac.uk/study-here

Sponsorship information

Scholarships, discounts and bursaries may be available to students who study this course.

Marketing at Sheffield Hallam University - UCAS