Business Management with Marketing at Leeds Beckett University - UCAS

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Course summary

Discover how to do business on a global scale by understanding how marketplaces operate and learning to market effectively by predicting customer behaviour. Develop the marketing expertise to make strategic business decisions, manage digital campaigns and understand buyer behaviour. As part of this course, you’ll:

  • Gain specific knowledge of marketing ethics, corporate social responsibility and of the ethical and cultural differences between national markets, maximising your employability both in the UK and overseas
  • Learn how to understand the thought processes behind every consumer purchase
  • Develop the acumen for business management so you can oversee finance, economics, accounting and people
Find out more What would you do if a rival company launched a cheaper product to compete with yours, or the demand for your product shrank in one part of the world? This course will give you the chance to gain real-life business and marketing expertise. You'll test your marketing skills against simulated challenges in our business simulation suite and attend workshops and networking events. Learn from experts You’ll learn from expert teaching staff with a wealth of professional experience and close working links with the business community. Our Guest Lecture Series allows you to benefit from business leaders' experience. Past visitors have included the president of the Academy of Marketing, the chief executive of Yorkshire Bank and the editor of Cosmopolitan. To view and register for any upcoming guest lectures, visit our university events webpage. Professional recognition The Chartered Institute of Marketing (CIM) is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. Leeds Beckett University has joined forces with CIM to give you the opportunity to gain professional qualifications through the CIM Graduate Gateway. CIM qualifications are highly sought after by employers, and their content is reflected in our own degrees which ensures we are equipping you with the best opportunities for a successful marketing career. Why study Business Management with Marketing at Leeds Beckett University...
  • Test your marketing skills against simulated challenges in our business simulation suite
  • Work alongside expert teaching staff with extensive professional marketing and business experience
  • Develop the marketing expertise to make strategic business decisions, manage digital campaigns and understand buyer behaviour
  • Enjoy guest lectures by industry leaders
  • Professionally recognised course

Modules

Year 1 Core Modules:

  • Understanding Markets & Customers
  • Data Analytics & Management
  • Accounting & Finance for Managers
  • Managing Organisations & People
  • Global Economic Awareness
  • Business in Action
Year 2 Core Modules:
  • Managerial Decision Making
  • Operations & Supply Chain Management
  • Sustainable Marketing Planning
  • Developing Professional & Employability Skills
  • Market Analysis
  • Business Finance
Year 3 Core Modules:
  • Strategic Marketing
  • Business Strategy
  • Governance, Ethics & Corporate Social Responsibility OR Work Placement
  • Digital Strategy OR Contemporary Brand Management
  • Strategic HRM for Leaders
- Consultancy Project

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

  • Chartered Institute of Marketing

How to apply

Application codes

Please select a course option – you will then see the application code you need to use to apply for the course.

Points of entry

The following entry points are available for this course:

  • Year 1

Entry requirements

Qualification requirements


Student Outcomes

Operated by the Office for Students
85%
Employment after 15 months (Most common jobs)
95%
Go onto work and study

The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

England £9250 Year 1
Northern Ireland £9250 Year 1
Scotland £9250 Year 1
Wales £9250 Year 1

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.
Business Management with Marketing at Leeds Beckett University - UCAS